A cost-effective method of creating an online e-commerce presence is through the use of Prestashop e-commerce software and PrestaShop themes. To eliminate the cost and licensing issues included with custom development and commercial e-commerce platform, PrestaShop is open source and freely available. Prestashop solution is the best solution for webmasters planning to keep costs and time requirements down.
E-commerce has become an extremely effective way to do business in the current marketplace. Increasing numbers of people are flocking to the Internet to do business through shopping as well as other commercial activities. A mark of a respected business is a professional and well designed web experience for potential and returning customers. If you want to get more customers - a web presence is an effective way for this.
To be able to obtain an e-commerce web-site, a web site owner must first think how to go about it. Nowadays there are plenty of various commercial software companies that give business owners great amount of packages that can provide a solution to their online requirements. These are often times expensive and therefore out of the reach of small and many medium sized business organizations. From the perspective of a website owner wanting to get into e-commerce, this may present an obstacle that can lock them out of an opportunity. In addition to the expensive, many software companies have a strict licensing agreement that must be followed to avoid the risk of software threat and copyright infringement. Obviously, a proprietary e-commerce platform for the web is full of obstacles and regulations that may restrict future business growth.
A strategic alternative to these software companies, is to utilize products that are open source and totally free to use. Prestashop is just that. It is an e-commerce framework that is made in the spirit of open source by a dedicated team of professionals from world wide. Originally it was developed in Paris and the first release was in 2007. After this time Prestashop open source solution became the most well-known platform for online buisness.
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